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CEG
The Brief CEG (Commercial Estate Group) manages a massive portfolio of premium office spaces across the UK. Their challenge was a common one in the B2B property sector: How to showcase the human experience of a building.
Traditional static photography failed to capture the "vibe" of their collaborative zones, high-spec gyms, and boutique cafes. The brief was to create a series of high-energy, cinematic Reels that shifted the focus from "Bricks and Mortar" to "Lifestyle and Wellness," specifically designed to attract modern, employee-centric tenants.
The Strategy
We approached this by treating each building as a destination. For the Create with V ecosystem, we didn't just film a tour - we filmed an experience.
Key Stats
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